Aug 24, 2019  
The University of North Carolina at Pembroke 2017-2018 Catalog 
    
The University of North Carolina at Pembroke 2017-2018 Catalog [ARCHIVED CATALOG]

[Add to Portfolio]

ECN 3070. Internet Economics (3 credits)


Applying basic principles of economics, this course surveys the various ways that economics is applied to the area of electronic commerce and how the e-commerce revolution affects the economy. The course covers relevant applications of electronic commerce to emerging economic concepts such as virtual products, network industries, online pricing and advertising, vertical integration/vertical restraint in the online market, Internet intellectual property rights, anti-trust issues in e-commerce, online financial markets, online banking, digital cash and electronic payments, regulatory issues of online markets, the public sector and the online marketplace, Internet and security. It provides balanced examinations of how basic economic principles apply to the electronic marketplace and of how features of certain products sold in this market place required rethinking some of those principles. PREREQ: ECN 2020 .



[Add to Portfolio]